Job ad Ghana : Head of Brand Marketing – Accra

Position : Head of Brand Marketing

We are recruiting Head of Brand Marketing.

Duties:

  • Lead the brand marketing team in-country to execute winning insights-based programs, integrated commercial strategies abd aligned plans which deliver activations that win in the market
  • Oversee the growth and health of all brands in country, leads through the Line campaigns that build equity, awareness and trial
  • Guides the deployment of high level resources to the portfolio
  • Supports the translation of prioritised opportunities into winning strategic plans working with BU lead
  • Builds a passion for brands and their positioning throughout the business in country
  • Lead and drive brilliant execution of local, regional and global brands
  • Supports delivery of brand strategy and objectives in line with creative platform through high quality, winning activity plans
  • Ensure activities which win in the market are delivered, measured and evaluated rigorously
  • Provides clear lines of communication of activities & execution standards to channel & sales
  • Leads and motivates effective multiagency teams on activation

Key KPIs

  • Brand Power, Market share, Innovation OTIF
Required profile for job ad : Head of Brand Marketing

  • Strong leadership qualities
  • Good conceptual and analytical abilities
  • Networker and influencer
  • Financially literate
  • Ability to handle complex situations under pressure and manage multiple priorities
  • Clear, concise communicator profile

Location: Accra

Closing Date: 25 January, 2021

Job criteria for job ad : Head of Brand Marketing

Job category :

Marketing, communication

Sales

Industries :
Employment type :
Region :
City : Accra
Experience level :
Educational level :
Spoken language :
Number of Position(s) : 1

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